Research shows that social media is now the number one activity on the web, and with more and more people and businesses creating profiles each day it doesn't look likely that there will be a slow down anytime soon.
It's fair to say that there has been a huge increase in the number of businesses embracing social media, but there are still many companies that either don't understand the business benefits or lack the knowledge to successfully start using social media marketing. If you are one of these businesses you are missing out and here's why...
When social media marketing is used effectively it can help you:
- increase brand awareness and the reach of your marketing activity
- keep in contact with your customers, build loyalty and provide insights
- engage with thousands of potential new customers
- drive traffic to your website and benefit SEO
- promote your products, services and events
Here at Ascensor social media is something we have embraced. It's not something I can imagine us not doing, for us it's a great way to keep in contact with our large network of customers and contacts, it allows us to share and gain relevant insights and information as well as increase the exposure of our brand and marketing activity all while attracting the attention of new customers - what's not to love?
Even the Royal Family have embraced the digital age, by using social media to announce the Royal Baby birth, don't let your business get left.
There are many other advantages of giving your brand a social voice and Ascensor can help you take advantage of them. Contact us today to discuss how we can help.
Ascensor is a digital agency based in Leeds, we offer web design and digital marketing.
We'd love to hear your thoughts on the benefits of social media for business, please use the comments section below.