At Ascensor we are invested in providing our clients with digital training; as the old saying goes give a man a fish and he eats for a day, teach a man to fish and he eats for a lifetime. This is engrained within our core company values. We have been lucky enough to have been offered some Government funding for Kirklees businesses. However this isn’t regular funding, this is specifically to be used for training local businesses.

Online success comes from having a great partnership between Ascensor and our clients, it is vital that each business we work with has in-house knowledge of digital marketing and day to day proactive activities that will enhance their business profile. Now thanks to the funding stream, we are able to educate Kirklees based clients and prospects with minimal cost to the business.

Businesses benefit by learning to understand how to analyse their own website and how the search engines view it from a technical perspective. Each workshop is tailor made around the business and as the sessions evolve you will see all of the techniques that we use as an agency to help our clients perform better online.

Elements of the training will include teaching you how to conduct competitor analysis and take full advantage of the free tools available online for analysis. We will help you to understand and learn to read Google Analytics data, knowing the key statistics relevant to them. Setting up goals and monitoring performance in achieving those goals.

You may learn how to evolve a website that the search engines will recognise as authoritative to influence its search engine ranking, and how to create relevant content and write copy that the search engines love.

As a Google partner we can work with you to set-up an efficient Adwords campaign and teach you how to manage it yourself, we can also show you how to get the most out of Facebook advertising and other forms of paid search campaigns. We can help you to develop a social media strategy and use social media to influence search engine positions and build followers and ranking through sharing content.

We design each workshop around you to ensure that it is specific to your business and we work with you during any marketing activity set-up so that you have a full understanding of any software used, both to manage the campaign and to analyse it. By working with you to identify the areas where you could get the most benefit we will ensure that after the training your knowledge of online

All of this training can be covered by a grant of up to £1,000 to cover the workshops. This equates to a 50% contribution, the other 50% would come from you from the time you spend in the training and further reading – this means that there can be no financial outlay, your investment is time.

If you are a business based in Kirklees and employ 1 or more people staff then you should be eligible, please contact us for details.

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