How was 2016 for you? We’ve summarised how our digital agency helped our clients to grow in 2016, and we are setting the bar higher this year, it is our 10th year as a digital agency in Leeds after all!
In 2016 we launched 58 new websites. Projects included bespoke Ecommerce websites for Sunflower Medical and Technical Stage Services, loads of Ascensor Air websites (using new designs that we added to the portfolio) and bespoke brochure websites including Melissa Timperley’s hair studio in Manchester.
With over nine years in the game we are regularly enhancing and improving existing sites, in fact we made 12,523 changes and updates to websites during the year. Most notably we launched a dynamic race guides feature into the Proform website and integrated this with BetDaq (owned by Ladbrokes), we also launched the BetFinder Web App too – this is a website feature that behaves like an App, it’s pretty cool. We helped UBU in Harrogate to improve their recruitment process by building an online application form with pre-screening and a back-end system to help their managers process the candidates, arrange interviews and manage the interviews on the day.
All Wordpress clients get monthly software upgrades to ensure that all clients are kept secure, this goes for the Magento projects too. The latest version of our fully responsive Ascensor Liquid CMS was released, that doesn’t need software updates, its bullet-proof!
For our sister company Smarter Retail, we launched Perfect Personalised Gifts and integrated it with all of the major shopping market places. Sales were ten times higher than the year before thanks to the technology that Ascensor developed and marketed for them.
In fact, client Ecommerce transactions for last year exceeded the £6mn mark thanks to their hard work and a little help from our technology and marketing. They processed 297,453 orders between them, great to keep everyone busy! We are making a name for ourselves as the go-to company for Ecommerce in Leeds thanks to our bespoke solutions, backed up by results driven marketing.
As well as building the bespoke corporate site for global beer distribution equipment company Cornelius, we helped them to launch the revolutionary modular beer cooler at the Brau Beviale exhibition in Germany. The results and feedback were excellent, enough to reward us with a marketing contract for the coming year!
Digital marketing is the key to the success of any website; whether you are looking to enhance local presence, achieve strong generic search engine positions or launch a product, our methods work. In 2016, we developed our digital marketing strategies to help businesses to achieve traffic growth and conversion with multi-pronged new-prospect generating initiatives. This service has evolved to deliver results across all forms of digital marketing, in particular we helped clients achieve 3,586 1st page Google positions across all sectors and we were responsible for over £3.5mn in paid search budgets that we invested in Adwords, Facebook and Bing Ads marketing.
We’re only a small team of 29, spread across our offices in Leeds and Katowice (Poland) but we pack a punch. We have a fine balance of creative and technical minds which all share a consistent set of values – we deliver what we say, when we say and we partner with our clients to get results.
2017 is our tenth year as a digital agency in Leeds (and Poland) and already it looks like it’s going to be our tenth straight year of growth. We’ll be building more Web Apps (because they’re ace and much cheaper than an App), we’ll be doing even more digital marketing (because it’s working really well) and we’ll be growing again (because we need more capacity).
We are looking forward to working with even more fabulous businesses this year, is there anything we can do to help you in 2017?